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The media platforms that just won't die

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Napster on Tuesday was acquired in a $207 million deal by Infinite Reality, a VC-backed metaverse unicorn. Why it matters: Brand equity sometimes outlives the underlying business of internet platforms that were once popular with young users.
The article from MSN discusses the resilience of certain media platforms in the face of evolving technology and changing consumer habits. It highlights how platforms like CDs, DVDs, and even print media continue to have a dedicated user base despite the dominance of digital streaming services. CDs, for instance, are still valued for their physical ownership and superior audio quality by audiophiles. DVDs and Blu-rays persist due to their tangible nature, exclusive content, and the fact that not all movies or shows are available on streaming platforms. Additionally, print media like magazines and newspapers maintain relevance through their tactile experience, credibility, and the niche markets they serve. The article suggests that while digital platforms offer convenience and vast libraries, the sensory experience, ownership, and the cultural significance of physical media keep these formats alive.

Read the Full Axios Article at:
[ https://www.msn.com/en-us/entertainment/music/the-media-platforms-that-just-won-t-die/ar-AA1BCHzS ]