Media & Entertainment
Media and Entertainment
Media and Entertainment
Fri, December 6, 2024
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Hub report suggests TV ecosystem getting more complex
- The average U.S. household cycles through more than a dozen sources of TV entertainment, the December report claims. This article, Hub report suggests TV ecosystem getting more complex, was first published at The Desk.
The article from MSN discusses the evolving complexity of the television ecosystem as highlighted in a recent Hub report. It points out that the traditional TV landscape, once dominated by a few major networks, has now fragmented into a myriad of streaming services, cable, satellite, and over-the-air options. This diversification has led to an overwhelming choice for viewers, with content spread across numerous platforms like Netflix, Hulu, Disney+, and others, each vying for exclusive content to attract subscribers. The report suggests that this complexity is not only challenging for consumers in terms of decision-making but also for content creators and advertisers who must navigate this splintered market to reach their audience effectively. Additionally, the rise of ad-supported streaming tiers and the integration of FAST (Free Ad-Supported Streaming TV) channels further complicates the viewing experience, making it harder for viewers to find what they want to watch amidst a sea of options.
Read the Full MSN Article at:
[ https://www.msn.com/en-us/entertainment/tv/hub-report-suggests-tv-ecosystem-getting-more-complex/ar-AA1vnc94 ]
Read the Full MSN Article at:
[ https://www.msn.com/en-us/entertainment/tv/hub-report-suggests-tv-ecosystem-getting-more-complex/ar-AA1vnc94 ]
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