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Nomance' Is the New Romance": Study Finds What Young Audiences Crave


Published on 2024-12-06 23:44:13 - Forbes
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  • Study finds that teens want Hollywood to make movies in line with their interests and not rely on violence, sex or 'cringe.'

The article from Forbes, published on December 6, 2024, discusses a study revealing that young audiences are increasingly drawn to media content that emphasizes friendship over traditional romantic narratives, a trend dubbed "nomance." This shift reflects a broader cultural change where Gen Z and Millennials prioritize platonic relationships, personal growth, and diverse forms of love in their entertainment choices. The study highlights that this generation seeks stories that mirror their values, focusing on inclusivity, mental health, and the complexities of modern relationships. Streaming platforms and content creators are adapting by producing more shows and movies that explore deep friendships, self-discovery, and non-romantic bonds, indicating a significant evolution in what is considered engaging and meaningful content for younger viewers.

Read the Full Forbes Article at:
[ https://www.forbes.com/sites/elsaramo/2024/12/06/nomance-is-the-new-romance-study-finds-what-young-audiences-crave/ ]