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Investing In The Future Of Tech-Driven Hospitality And Experiential

The article by Dave Knox for Forbes, published on February 10, 2025, discusses the evolution of the hospitality industry through the integration of technology to enhance guest experiences. It highlights how tech-driven solutions are being adopted to personalize services, streamline operations, and create unique, memorable experiences for guests. Key points include the use of AI for personalized room settings, IoT devices for seamless control of room environments, and virtual reality for immersive travel experiences. The article also touches on the rise of experiential travel, where guests seek not just a place to stay but an experience that resonates with their personal interests, facilitated by technology. Furthermore, it explores investments in tech startups that focus on hospitality, indicating a trend where investors are betting on technology to redefine hospitality standards. The piece concludes by suggesting that the future of hospitality lies in the balance between high-tech and high-touch, ensuring that technology enhances rather than replaces human interaction.

Read the Full Forbes Article at:
[ https://www.forbes.com/sites/daveknox/2025/02/10/investing-in-the-future-of-tech-driven-hospitality-and-experiential/ ]