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Cricketers vs media hits the rocky terrain


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  Rohit Sharma's TV interview after sitting out the Sydney Test laid bare the strange relationship between the two parties, writes Amrit Mathur

The article from MSN discusses the ongoing tension between cricketers and the media, highlighting how this relationship has hit a rocky patch. It points out that while cricketers often rely on media coverage for their fame and endorsements, the scrutiny and sometimes invasive nature of media reporting can lead to conflicts. Recent incidents include cricketers like Virat Kohli and Hardik Pandya facing media backlash over personal issues and public statements. The piece also touches on how social media has given players a platform to bypass traditional media, leading to direct communication with fans but also increasing the potential for public relations missteps. The article suggests that both parties need to find a balance to maintain a symbiotic relationship beneficial for cricket's growth and public interest.

Read the Full MSN Article at:
[ https://www.msn.com/en-ca/entertainment/bollywood/cricketers-vs-media-hits-the-rocky-terrain/ar-AA1xfvPn ]

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