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How Black Culture Shaped Google's 2024 "Year In Search"


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Published in Media and Entertainment on by Forbes   Print publication without navigation

Google has officially released its "Year In Search" for 2024. This yearly recap reveals what has kept the world connected, entertained, and curious. Black culture and figures consistently dominate Google searches across all categories,

The article from Forbes, published on December 15, 2024, discusses how Black culture significantly influenced Google's year-end search trends for 2024. It highlights the impact of Black creators, entertainers, and cultural moments on global search queries, showcasing the rise of Black-led content in various domains like music, film, and social media. Key points include the popularity of Black artists like Beyoncé and Kendrick Lamar, whose new releases and tours dominated search trends. Additionally, the article notes the influence of Black-led TV shows and movies, such as "The Color Purple" remake, and the cultural phenomenon of events like the Essence Festival. It also touches on how Black culture has driven trends in fashion, beauty, and technology, with searches for terms like "Black-owned businesses" and "Afrofuturism" seeing significant spikes. The piece underscores the growing recognition and celebration of Black contributions to global culture, reflecting a broader cultural shift towards inclusivity and representation in digital spaces.

Read the Full Forbes Article at:
[ https://www.forbes.com/sites/stephanietharpe/2024/12/15/how-black-culture-shaped-googles-2024-year-end-search/ ]

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