Wed, January 1, 2025
[ Wed, Jan 01st 2025 ]: Yahoo
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Tue, December 31, 2024

Netflix sets new Christmas Day record as $150M NFL experiment justified despite criticism

The article discusses Netflix's strategic move to stream an NFL game on Christmas Day, which set a new viewership record for the platform. Despite facing criticism for potentially diluting the NFL's traditional broadcast experience, the experiment was deemed a success as it attracted approximately 150 million viewers. This event not only showcased Netflix's growing interest in live sports broadcasting but also highlighted the platform's capability to engage a massive audience with live events, justifying the investment despite the backlash. The article also touches on the broader implications for Netflix's content strategy, suggesting that live sports could become a more regular feature on the service, aiming to leverage the high engagement rates of live sports to boost subscriber numbers and retention.

Read the Full MSN Article at:
[ https://www.msn.com/en-us/entertainment/streaming-movies-and-tv/netflix-sets-new-christmas-day-record-as-150m-nfl-experiment-justified-despite-criticism/ar-AA1wMrho ]