Media & Entertainment
Media and Entertainment
Media and Entertainment
Tue, January 14, 2025 
She's Building the Technology That Could Reshape the Entertainment World. You Just Can't See It
- Kirin Sinha has a powerful vision for the future of augmented reality
- and it's almost here.
The article from Inc. magazine profiles Jennifer Tuft, the CEO of Ftrack, a company that develops software for managing creative projects in the entertainment industry. Ftrack's technology helps streamline the production process for movies, TV shows, and video games by providing tools for project management, collaboration, and workflow automation. Despite the behind-the-scenes nature of her work, Tuft's innovations are pivotal in reshaping how content is created, allowing for more efficient, cost-effective, and high-quality production. The piece highlights how her software has been used in high-profile projects like "Game of Thrones" and "The Grand Tour," emphasizing the significant, yet often invisible, impact of her technology on the entertainment world.
Read the Full Inc Article at:
[ https://www.inc.com/rebecca-deczynski/shes-building-the-technology-that-could-reshape-the-entertainment-world-you-just-cant-see-it/91101755 ]
Read the Full Inc Article at:
[ https://www.inc.com/rebecca-deczynski/shes-building-the-technology-that-could-reshape-the-entertainment-world-you-just-cant-see-it/91101755 ]
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