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How Fandom Uses AI to Turn Your Obsessions Into Gold

The article from Inc. discusses how Fandom, a platform for fan communities, leverages artificial intelligence to enhance user engagement and generate revenue. Fandom uses AI to analyze user behavior and preferences, tailoring content and advertisements to match individual interests, which in turn increases user interaction and time spent on the site. This personalization not only improves the user experience by making content more relevant but also helps in monetizing the platform through targeted advertising and partnerships. The AI tools help in understanding what fans are passionate about, from movies to video games, allowing Fandom to create more engaging content, events, and merchandise. This strategic use of AI has turned Fandom into a lucrative business model, capitalizing on the deep, often obsessive, interests of its community members.

Read the Full Inc Article at:
[ https://www.inc.com/ben-sherry/how-fandom-uses-ai-to-turn-your-obsessions-into-gold/91145315 ]