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Here's How Much Everyone Will Spend on Content in 2025

The article from IndieWire discusses a report by Ampere Analysis predicting that by 2025, global media companies will spend a record $237 billion on content, marking a significant increase from previous years. This surge in spending is driven by the ongoing streaming wars, with companies like Netflix, Disney, and WarnerMedia investing heavily to capture market share in the competitive streaming landscape. The report highlights that while North America remains the largest market for content investment, growth is also strong in Asia-Pacific and Europe. The increase in content expenditure is attributed to the need for exclusive, high-quality programming to attract and retain subscribers, the expansion into international markets, and the rising costs of production due to inflation and competition for talent. However, this aggressive spending strategy also raises concerns about profitability and sustainability in the long term, as companies might face financial pressures if subscriber growth does not keep pace with content costs.

Read the Full IndieWire Article at:
[ https://www.indiewire.com/news/analysis/media-company-content-spend-2025-1235094104/ ]