Why Netflix is going big on live sports with the NFL and WWE

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[ Thu, Jan 23rd ]: MSN

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Sean 'Diddy' Combs Files $50 Million Defamation Lawsuit Against Accuser, NewsNation and More

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[ Wed, Jan 22nd ]: CNN

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[ Wed, Jan 22nd ]: pinkvilla

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[ Wed, Jan 22nd ]: CNN

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[ Wed, Jan 22nd ]: nowtolove

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Nosferatu Digital & 4K Blu-Ray Release Dates Revealed

Tue, January 21, 2025

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[ Tue, Jan 21st ]: Eurosport

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[ Tue, Jan 21st ]: Yahoo

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[ Tue, Jan 21st ]: Metro

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[ Tue, Jan 21st ]: Yahoo

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[ Tue, Jan 21st ]: YourTango

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ITV viewers are now bingeing thriller hailed 'UK's answer to Breaking Bad'

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Why Netflix is going big on live sports with the NFL and WWE

//media-entertainment.news-articles.net/content/ .. ing-big-on-live-sports-with-the-nfl-and-wwe.html

Published in Media and Entertainment on Tuesday, January 21st 2025 at 6:44 GMT by MSN
^{🞛 This publication is a summary or evaluation of another publication 🞛 This publication contains editorial commentary or bias from the source}

Alongside a landmark partnership with World Wrestling Entertainment and winning the broadcast rights in the United States for the 2027 and 2031 Women's World Cups, the streaming giant has demonstrated its ambition to become the dominant online platform for live sport.

Netflix is expanding its content offerings by venturing into live sports broadcasting, highlighted by its recent deals with the NFL and WWE. The streaming giant has secured a deal to air NFL games on Christmas Day for the next three years, starting in 2024, marking its first major step into live sports. Additionally, Netflix has agreed to a $5 billion deal to stream WWE's flagship show, "WWE Raw," starting in January 2025. This move into live sports is part of Netflix's broader strategy to diversify its programming, attract new subscribers, and retain existing ones by offering high-profile, live events that can drive significant viewership. The inclusion of sports content also aligns with Netflix's push into ad-supported tiers, providing advertisers with premium live event opportunities. This strategic shift is seen as an attempt to compete with traditional broadcasters and other streaming services that have already established a presence in live sports.

Read the Full MSN Article at:
[ https://www.msn.com/en-gb/sport/other/why-netflix-is-going-big-on-live-sports-with-the-nfl-and-wwe/ar-AA1xzFhy ]

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