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AI Studios Are Focusing More On Stories And Turning Away From 2023 Approach Of "Push A Button And Make A Whole Film" - Report


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Published in Media and Entertainment on Friday, March 14th 2025 at 17:44 GMT by Deadline   Print publication without navigation

  • AI studios are increasingly focusing on the quality of stories rather than on technology advances alone, a new report from consulting firm FBRC.ai found.

The article from Deadline discusses the launch of AI Studios, a new venture by former Disney and Fox executive Jeffrey Katzenberg and AI entrepreneur Matthew Kalish. AI Studios aims to revolutionize the entertainment industry by focusing on narrative technology, which involves using AI to enhance storytelling across various media platforms. The studio plans to develop tools that assist in scriptwriting, character development, and audience engagement, potentially transforming how content is created and consumed. Katzenberg, known for his foresight in digital entertainment, believes AI will be as transformative as the internet was for media. The initiative has already attracted significant investment, with plans to collaborate with major studios and tech companies to integrate AI seamlessly into the creative process.

Read the Full Deadline Article at:
[ https://deadline.com/2025/03/ai-studios-focus-narrative-technology-entertainment-1236327058/ ]

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