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Formula One Racing Is Seeking A New Media Rights Deal For 2026

The U.S. media rights for Formula One is up after this year. The races have been airing on ESPN since 2018. F1 is seeking between $150 million to $180 million a year.
Formula One racing is currently negotiating a new media rights deal for the 2026 season and beyond, as its existing contract with ESPN, valued at around $75-90 million annually, is set to expire at the end of 2025. The sport has seen a significant increase in popularity in the U.S., partly due to the Netflix series "Drive to Survive," leading to higher viewership and attendance numbers. F1 is looking to capitalize on this growth by seeking a more lucrative deal, potentially with multiple broadcasters or streaming platforms, to reflect its increased value and reach a broader audience. The negotiations are crucial as they will determine how and where fans can watch the races, with F1 aiming to enhance its presence in key markets like the U.S.

Read the Full Forbes Article at:
[ https://www.forbes.com/sites/bradadgate/2025/04/16/formula-one-racing-is-seeking-a-new-media-rights-deal-for-2026/ ]