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Strand Entertainment Signs 'Honest Renovations' Lizzy Mathis

  //media-entertainment.news-articles.net/content/ .. nment-signs-honest-renovations-lizzy-mathis.html
  Published in Media and Entertainment on Monday, October 13th 2025 at 17:46 GMT by Deadline.com
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I will try to fetch the article from the URL.I will request content.I will write the summary.Lizzy Mathis Secures Representation with Strand Entertainment: A New Chapter for the Rising Star

Lizzy Mathis, the charismatic actress and singer best known for her breakout role as Nona on Netflix’s hit series Honest Renovations, has just inked a multi‑project deal with the newly formed talent agency Strand Entertainment. Announced by Deadline on October 12 2025, the agreement marks a significant step forward for Mathis’s burgeoning career, positioning her for broader roles in television, film, and music.

Background: From “Honest Renovations” to a Growing Fanbase

Mathis’s portrayal of Nona, a quirky, upbeat renovation expert who balances her on‑screen adventures with her off‑screen life, earned her a dedicated fanbase on the platform’s “Friends & Family” community. In interviews, Mathis described her character as “a blend of optimism, practical skill, and a love for storytelling.” Her performance—replete with catchy hooks and a signature “renovation dance”—sparked a wave of fan art, social media challenges, and a surge in downloads for her music releases. The series itself is praised for blending comedy with genuine interpersonal dynamics, and Mathis’s role has become a fan favorite.

The Deal: What Strand Entertainment Brings to the Table

Strand Entertainment, co‑founded by former talent manager Jay Smith and veteran producer Olivia Chen, is carving a niche by championing “multi‑talent” artists who straddle acting, music, and digital content. The agency’s mission, according to the Deadline report, is “to discover, develop, and promote talent who can navigate the evolving media landscape while staying true to their creative vision.” In Mathis’s case, the partnership is designed to:

1. Expand Her Acting Portfolio – The deal will focus on securing roles in both scripted television and feature films, with particular attention to “dramedy” projects that mirror the tone of Honest Renovations.
2. Advance Her Music Career – Mathis, who has released several singles on streaming platforms, will receive support for full‑length albums, live tours, and cross‑media collaborations (e.g., music videos, brand partnerships).
3. Leverage Digital Platforms – Strand’s strategy includes amplifying Mathis’s online presence via exclusive web series, behind‑the‑scenes content, and curated social media campaigns.
4. Global Market Expansion – The agency is aiming to secure international distribution deals, particularly in the European and Latin American markets where Honest Renovations has seen strong growth.

Reactions from the Industry

When asked about the new partnership, Mathis expressed enthusiasm: “I’m thrilled to join a team that truly understands where I’m heading. Strand has a passion for nurturing talent, and I’m excited to explore new avenues both in front of and behind the camera.” She added that she looks forward to collaborating with “creative teams that respect both my acting and musical roots.”

The Deadline article quoted Jay Smith, co‑founder of Strand, who highlighted Mathis’s “unique blend of charm, versatility, and entrepreneurial spirit.” Smith noted that Mathis’s success on Netflix had already positioned her as a “force for change” in the digital entertainment space, and the agency is eager to help her maintain that momentum.

Industry Context: The Rise of Multi‑Platform Talent Representation

The decision to sign with Strand reflects a broader industry trend toward representing artists who are not only actors but also musicians, content creators, and influencers. Agencies like Creative Artists Agency (CAA) and United Talent Agency (UTA) have long dominated the market, but newer firms—such as the recently established Strand—are carving out spaces by offering specialized, flexible arrangements. These agencies often focus on smaller, more personalized rosters, giving artists a platform to develop cross‑media projects without the overhead of traditional contracts.

Deadline’s analysis notes that Honest Renovations itself has been part of a “content‑driven” strategy where streaming platforms collaborate with creators to produce niche, community‑focused shows. Mathis’s engagement with fans—via live Q&As, music drops, and interactive renovation challenges—has demonstrated a model that other talent agencies may wish to replicate.

Upcoming Projects: What Fans Can Expect

While the article does not yet list specific projects, it confirms that Mathis is set to begin pre‑production on a “dramedy” pilot slated for 2026, tentatively titled Blueprints. Additionally, an independent film called Second Chance is reportedly in development, featuring Mathis as a lead. In music, she’s slated to release a new single in November, titled “Rebuild,” which will serve as the lead for a forthcoming EP.

A brief look at the social media feed for Honest Renovations shows a teaser for a behind‑the‑scenes clip featuring Mathis discussing her upcoming music releases. Fans are already commenting on how excited they are to see the actress expand into more serious roles while maintaining her signature upbeat style.

Conclusion: A Promising Future

Lizzy Mathis’s partnership with Strand Entertainment positions her at the intersection of acting, music, and digital storytelling. The agreement reflects both her personal brand—grounded in optimism, authenticity, and an entrepreneurial mindset—and a broader shift in entertainment toward flexible, cross‑disciplinary representation. With a growing fanbase and a strong track record on Netflix, Mathis is poised to become a staple in multiple media arenas. Her upcoming projects will likely test her range as a performer while cementing her status as a cultural touchstone for a new generation of audiences.