Non-fiction makes a comeback via Indian streaming platforms, drive viewership growth

Media and Entertainment Media and Entertainment

Thu, March 6, 2025

[ Today @ 09:24 AM ] - Reuters

As Trump hails taking back of Panama Canal, Hong Kong Inc walks tightrope

[ Today @ 09:21 AM ] - MarketBeat

Eli Lilly Pours $27B Into U.S. Growth-What It Means for Investors

[ Today @ 09:20 AM ] - NewsNation

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[ Today @ 09:05 AM ] - RochesterFirst

Finalists will be revealed for World Video Game Hall of Fame

[ Today @ 09:04 AM ] - legit

Actress Chika Ike Welcomes Baby Girl, Ini Edo, Rita Dominic, Rejoice: "Why You Cover Her Face?"

[ Today @ 09:04 AM ] - Broadcast

Organisers reveal London TV Screenings numbers, 2026 dates

[ Today @ 09:04 AM ] - Forbes

2025 Predictions For Digital Media, Consumer Tech And Gaming Industries

[ Today @ 09:03 AM ] - AOL

This Smart Approach Will Increase Your Chances Of Reaching Your Fitness Goals

[ Today @ 09:00 AM ] - Forbes

Digital Assets: What Comes Next In Financial Services?

[ Today @ 09:00 AM ] - briefly

Cyril Ramaphosa disappointed with poor state of Johannesburg, SA asks why he's only noticed it now

[ Today @ 08:42 AM ] - ExtremeTech

What Is Graphene? And Will It Ever Be Useful?

[ Today @ 08:41 AM ] - dw

Hamas says Trump threats endanger ceasefire with Israel

[ Today @ 08:40 AM ] - Time

What to Know About Marty Makary, Trump's Pick to Lead the FDA

[ Today @ 08:40 AM ] - CNN

Trump preparing to sign order to dismantle Education Department

[ Today @ 08:30 AM ] - WOPRAI

Short squeeze is starting in shares of PRMO at $0 .. 03, after crossing above the $0.001 Trigger Price

[ Today @ 08:30 AM ] - WOPRAI

Short squeeze is starting in shares of PKKW at $1 .. 6, after crossing above the $11.473 Trigger Price

[ Today @ 08:30 AM ] - WOPRAI

Short squeeze is starting in shares of PFMT at $2 .. 73, after crossing above the $2.444 Trigger Price

[ Today @ 08:30 AM ] - WOPRAI

Short squeeze is starting in shares of OCEL at $2 .. 45, after crossing above the $0.023 Trigger Price

[ Today @ 08:30 AM ] - WOPRAI

Short squeeze is starting in shares of KNWN at $3 .. 06, after crossing above the $1.803 Trigger Price

[ Today @ 08:25 AM ] - MSN

Dana White Derided Boxing for Years. Now He Is Ready to Sell It.

[ Today @ 08:24 AM ] - Tuko

Omosh One Hour regrets supporting Raila Odinga blindly, risking his life: "Niliambia sikuskia"

[ Today @ 08:23 AM ] - Moneycontrol

Best diet tips: These 10 foods will boost your mood and energy

[ Today @ 08:22 AM ] - Reuters

Fact Check: No UK announcement of compulsory ID implants, contrary to claims

[ Today @ 08:21 AM ] - cnbctv18

Family offices are increasingly investing via AIFs: What's driving the trend

[ Today @ 08:06 AM ] - 90min

Ruben Amorim: Nothing can save Man Utd's season

[ Today @ 08:05 AM ] - TEAMtalk

Amorim risks Ratcliffe rage with 'I don't care' c .. pions League and true Man Utd priorities revealed

[ Today @ 08:04 AM ] - News24

Baby No. 14? Elon Musk silent on alleged 13th child as he seemingly confirms new baby son Seldon

[ Today @ 08:03 AM ] - Medscape

Motivating Patients to Follow a Healthy Lifestyle on GLP-1 RAs

[ Today @ 08:00 AM ] - Euronews

Trump threatens 'hell to pay' if Hamas doesn't immediately release all hostages

[ Today @ 08:00 AM ] - Vanguard

Rivers crisis: S-Court judgment and path of lasting peace

[ Today @ 07:48 AM ] - Axios

10 things to do in Richmond this weekend

[ Today @ 07:48 AM ] - MSN

The Midwest's Best-Kept Wine Secret Is Tucked Away In This Historic Missouri Town

[ Today @ 07:41 AM ] - Politico

Florida's menu of property tax cut options

[ Today @ 07:40 AM ] - Zawya

LoftyInc Capital announces $43mln first close of its New Pan-African Seed Fund

[ Today @ 07:40 AM ] - ClickOrlando

Jobs lost in every state and lifesaving cures not discovered: Possible impacts of research cuts

[ Today @ 07:40 AM ] - Forbes

Private Equity In Emerging Markets: Opportunities And Challenges For 2025

[ Today @ 07:40 AM ] - News4Jax

Local lawmakers push for statewide anti-DEI bills .. that would prohibit local government DEI policies

[ Today @ 07:32 AM ] - Chowhound

The Bougie Partnership Carl's Jr. Once Had With A Fancy Casino Resort

[ Today @ 07:32 AM ] - MSN

This recipe has gained worldwide renown, for good reasons: A French classic that you need to try

[ Today @ 07:31 AM ] - Axios

Exclusive: Get a taste of the DMV's hottest new restaurants at this festival

[ Today @ 07:31 AM ] - collider

The 61 Best Shows on Max Right Now (March 2025)

[ Today @ 07:31 AM ] - Patch

Vintage Wine Bar & Bistro Of Farmingdale Closing 'With A Heavy Heart'

[ Today @ 07:29 AM ] - CNET

I Upgraded to This New Glass-Bowl Air Fryer and You Should, Too

[ Today @ 07:29 AM ] - GlobalData

Food and drinks companies act as tariff row escalates

[ Today @ 07:29 AM ] - Londonist

A Huge Celebration Of Sicilian Food, Drink And Culture Is Returning To London

[ Today @ 07:25 AM ] - BBC

Fenerbahce v Rangers: Pick of the stats

[ Today @ 07:24 AM ] - Moneycontrol

Famous Carnatic singer Sivasri Skandaprasad ties .. Surya in intimate South Indian wedding, see pics

[ Today @ 07:23 AM ] - healthshots

Women's Day gifts: 10 meaningful presents to celebrate her strength and resilience

[ Today @ 07:23 AM ] - PhoneArena

Xiaomi Watch S4 Review: Budget beauty

[ Today @ 07:22 AM ] - KameraOne

John Hopkins University scientists unveil bionic hand that feels and grips like a human

[ Today @ 07:21 AM ] - WPXI

Car crashes into automotive shop in Pittsburgh's Beechview neighborhod

[ Today @ 07:21 AM ] - Fintel

Stifel Downgrades Global Partners LP - Preferred Stock (GLP.PRB)

[ Today @ 07:21 AM ] - AOL

Analysis-Canada's ruling Liberals move on from Trudeau with Trump boost

[ Today @ 07:20 AM ] - Intelligencer

Trump Was Always Going to Betray Veterans

[ Today @ 07:04 AM ] - pinkvilla

Cha Eun Woo to enlist soon? His agency Fantagio's .. m Seon Ho for 1.4 million USD sparks speculations

[ Today @ 07:04 AM ] - exchange4media

WPP announces partnership & minority investment in Stability AI

[ Today @ 07:01 AM ] - Reuters

Trump delays auto tariffs. Pickup trucks might explain why.

[ Today @ 07:01 AM ] - MarketWatch

I'm 69 and only have $121,000 in my 401(k). How can I repair the damage of the past?

[ Today @ 07:01 AM ] - MarketWatch

'I live a very simple life but I need help.' I'm .. in Social Security. But I want to leave a legacy

[ Today @ 07:00 AM ] - cnbctv18

Bajaj Allianz February Update: General insurance gross direct premium at ?1,219 crore

[ Today @ 06:41 AM ] - Mint

How to navigate the rollercoaster ride on Dalal S .. are 6 strategies to beat stock market volatility

[ Today @ 06:41 AM ] - Reuters

Exclusive: US mulls plan to disrupt Iran's oil by halting vessels at sea

[ Today @ 06:40 AM ] - TechRadar

How finance teams can avoid falling behind in the AI race

[ Today @ 06:40 AM ] - Insider

The US has been watching DeepSeek since late 2023 .. a way to beat it, Biden's former AI advisor says

[ Today @ 06:25 AM ] - CNN

The world is coming to America for next summer's .. ere are big concerns over whether the US is ready

[ Today @ 06:25 AM ] - People

Plane Passenger Goes Viral After Receiving Romant .. on Back of a Napkin While Waiting at the Airport

[ Today @ 06:25 AM ] - EssentiallySports

Curtis Polk: Meet Michael Jordan's Business Partner and NASCAR's Hunt in Countersuit

[ Today @ 06:24 AM ] - TheStreet

Disney makes a drastic cost-cutting decision amid troubles

[ Today @ 06:24 AM ] - MyBroadband

MultiChoice and Showmax top South Africa's entertainment media rankings

[ Today @ 06:22 AM ] - Nordot

Merck sees slight earnings, sales growth in 2025

[ Today @ 06:21 AM ] - Reuters

Investors question 'Trump put' as tariffs rattle stock markets

[ Today @ 06:21 AM ] - Reuters

Canada's ruling Liberals move on from Trudeau with Trump boost

[ Today @ 06:20 AM ] - Kiplinger

Six Steps to Simplify Your Estate for Your Heirs

[ Today @ 06:20 AM ] - Newsweek

Donald Trump's New Demand to Republicans on Funding the Government

[ Today @ 06:20 AM ] - cnbctv18

Marathi is the language of Mumbai and Maharashtra, asserts CM Fadnavis amidst controversy

[ Today @ 06:03 AM ] - Moneycontrol

9 health benefits of eating papaya: From digestion to immunity

[ Today @ 05:45 AM ] - LoveRugbyLeague

NRL to 'save' Super League as details of takeover offer emerge

[ Today @ 05:45 AM ] - GiveMeSport

How to Get Tickets For the Europa League Final (2025)

[ Today @ 05:44 AM ] - Yen

Farida Mahama Enjoys Luxury Lifestyle As She Cruises In Grand Convoy

[ Today @ 05:44 AM ] - FilmiBeat

Critics' Choice Awards 2025: Amar Singh Chamkila To Laapataa Ladies, Check Out All The Nominations

[ Today @ 05:44 AM ] - Stockhouse

A Savvy investment in the future of digital media and world-building

[ Today @ 05:41 AM ] - Reuters

Japan's Seven & i announces restructuring, new CEO to fend off $47 billion takeover bid

[ Today @ 05:41 AM ] - AOL

Trump's tariffs are already impacting prices, forcing businesses to reassess supply chains

[ Today @ 05:40 AM ] - Reuters

US clean power investors see strong outlook despite gas plant rush

[ Today @ 05:31 AM ] - Oneindia

New Tamil & Telugu Movies On OTT This Week: Full .. On Latest Releases in Netflix, Amazon Prime, Zee5

[ Today @ 05:25 AM ] - unilad

20-year-old bodybuilder dies after making 'serious error' before competition, trainer claims

[ Today @ 05:04 AM ] - NDTV

NDTV Exclusive: Amish Tripathi And Sai Abhishek On How Gen Z Is Making Mythology Trendy Again

[ Today @ 05:02 AM ] - MSN

Why Nasa is switching off instruments on its twin Voyager spacecraft

[ Today @ 05:02 AM ] - Yen

Abanga Jackson: Viral primary 5 manifesto reader becomes Bawku SHS senior prefect

[ Today @ 04:44 AM ] - timesnownews

Himesh Reshammiya Lauds Superhit Memes Of Badass .. Ne Pakdi Hai, Usi Se Ye Viral Hua Hai | EXCLUSIVE

[ Today @ 04:40 AM ] - MSN

"Democrats Exposed Themselves as the Party of Insanity and Hate" - Karoline Leavitt Defends Trump

[ Today @ 04:25 AM ] - SuperSport

Five things you may not know about Real Sociedad

[ Today @ 04:25 AM ] - BBC

'We have to put everything on the line' - De Ligt

[ Today @ 04:24 AM ] - Tuko

Kenyan Prince Admits Accident, Breakup with Girlfriend Was Clout Chasing: "Kucheza na Akili"

[ Today @ 04:21 AM ] - Fortune

Warren Buffett acts like the U.S. stock market is in bubble territory. He might be onto something

[ Today @ 04:16 AM ] - WOPRAI

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[ Today @ 04:16 AM ] - WOPRAI

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[ Today @ 04:16 AM ] - WOPRAI

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[ Today @ 04:16 AM ] - WOPRAI

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[ Today @ 04:16 AM ] - WOPRAI

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[ Today @ 04:16 AM ] - WOPRAI

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[ Today @ 04:15 AM ] - WOPRAI

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[ Today @ 04:15 AM ] - WOPRAI

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[ Today @ 04:15 AM ] - WOPRAI

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[ Today @ 04:15 AM ] - WOPRAI

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[ Today @ 04:15 AM ] - WOPRAI

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[ Today @ 04:15 AM ] - WOPRAI

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[ Today @ 04:15 AM ] - WOPRAI

As of Mar 06th, 2025, there has been substantial selling of Vaccinex, Inc. in recent trading

[ Today @ 04:15 AM ] - WOPRAI

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[ Today @ 04:14 AM ] - WOPRAI

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[ Today @ 04:14 AM ] - WOPRAI

As of Mar 06th, 2025, there has been substantial selling of Vext Science, Inc. in recent trading

[ Today @ 04:14 AM ] - WOPRAI

As of Mar 06th, 2025, there has been substantial .. elling of Wearable Devices Ltd. in recent trading

[ Today @ 04:14 AM ] - WOPRAI

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As of Mar 06th, 2025, there has been substantial selling of Cadiz Inc. in recent trading

[ Today @ 04:14 AM ] - WOPRAI

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[ Today @ 04:14 AM ] - WOPRAI

As of Mar 06th, 2025, there has been substantial selling of Clariant AG in recent trading

[ Today @ 04:14 AM ] - WOPRAI

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[ Today @ 04:14 AM ] - WOPRAI

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[ Today @ 04:13 AM ] - WOPRAI

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[ Today @ 04:13 AM ] - WOPRAI

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[ Today @ 04:13 AM ] - WOPRAI

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[ Today @ 04:03 AM ] - MSN

This Women's Day, track your health journey: Best smartwatches for fitness and wellness

[ Today @ 03:44 AM ] - Tuko

Pritty Vishy Says She's Open to Polygamy as Long as Man Is Rich

[ Today @ 03:43 AM ] - Moneycontrol

Early signs of cervical tumors: Don't ignore unusual bleeding, chronic back pain, vaginal warts

[ Today @ 03:42 AM ] - MENAFN

Touchpoint, Inc. Appoints Staci Kroon As President And CEO

[ Today @ 03:41 AM ] - Reuters

Stellantis pledges more American cars, thanks Trump for one-month tariff exemption

[ Today @ 03:40 AM ] - CNBC

China has more room to act on fiscal policy amid global uncertainties, finance minister says

[ Today @ 03:25 AM ] - Reuters

Motor racing-Haas, America's F1 team, face competition for the tag

[ Today @ 03:25 AM ] - Football365

Carragher makes brutal Liverpool admission after salty PSG star's bold Anfield claim

[ Today @ 03:21 AM ] - MSN

How Automotive Innovations Are Revolutionizing the Road

[ Today @ 03:21 AM ] - MSN

Japan's Seven & i names new CEO, announces restructuring

[ Today @ 03:20 AM ] - Reuters

DBS outgoing CEO pay up 57% in 2024; successor sees momentum

[ Today @ 03:04 AM ] - MovieWeb

Disney Laying Off 200 ABC Employees, Cutting News Operations Like 538

[ Today @ 03:04 AM ] - Reuters

UK's ITV meets expectations with 11% earnings rise

[ Today @ 03:01 AM ] - GOBankingRates

What to Invest in During a Recession: Smart Strategies for Tough Times

Non-fiction makes a comeback via Indian streaming platforms, drive viewership growth

^{Published on 2025-03-06 00:44:19 - Mint}

With shows like Shark Tank India driving significant viewership, experts indicate that the shift towards familiar formats is key in engaging a wider audience, although monetisation remains a challenge.

The article from LiveMint discusses the growing trend of nonfiction content on streaming platforms in India, highlighting how shows like "Shark Tank India" and "Bigg Boss OTT" are capturing significant viewership. It notes that these reality and unscripted formats are not only popular but also cost-effective for platforms like SonyLIV, JioCinema, and Netflix, which are increasingly investing in such content. The piece points out that nonfiction shows offer a broad appeal, attracting diverse audiences, and provide a lucrative advertising model due to their mass appeal. Furthermore, the article mentions that these platforms are adapting content to suit local tastes, with examples like "Indian Matchmaking" on Netflix, which has resonated well with Indian viewers. The success of these shows is also attributed to their ability to engage viewers through real-life drama, competition, and the voyeuristic appeal of watching real people in unscripted scenarios.

Read the Full Mint Article at:
[ https://www.livemint.com/industry/media/nonfiction-shows-streaming-platforms-shark-tank-india-bigg-boss-ott-sonyliv-jiohotstar-netflix-ott-11741162115739.html ]

Contributing Sources

Mint

N@N

Non-fiction makes a comeback via Indian streaming platforms, drive viewership growth