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Fox to launch streaming app to rope in subs outside pay-TV bundle (FOX:NASDAQ)

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Media conglomerate Fox (FOXA) on Monday unveiled FOX One, its wholly owned direct-to-consumer streaming service, which will include news, sports, and entertainment branded content, to be launched in the coming months.
Fox Corporation is set to launch a new streaming app aimed at attracting subscribers who are not part of traditional pay-TV bundles. The app, which will be available on various platforms including iOS, Android, and smart TVs, will offer a mix of live and on-demand content from Fox's portfolio, including sports, news, and entertainment. This move is part of Fox's strategy to adapt to the shifting media landscape and capture a broader audience amidst the growing trend of cord-cutting. The app is expected to be free and ad-supported, providing an alternative way for viewers to access Fox's content without a cable or satellite subscription.

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