Media and Entertainment Media and Entertainment
Thu, January 9, 2025
Wed, January 8, 2025

Ye Blasts Adidas & Calls His Former Collaborator Jerry Lorenzo 'Corny' for Working With Apparel Giant


Published on 2025-01-08 13:44:10 - MSN
  Print publication without navigation

  • West believes when fans search for Yeezy on Google that Adidas is the first to come up before his own website, which he thinks is done intentionally to hurt his brand even though

Ye, formerly known as Kanye West, has publicly criticized Adidas, his former collaborator, and Jerry Lorenzo, the founder of Fear of God, for continuing to work with the apparel giant. In a now-deleted Instagram post, Ye accused Adidas of releasing "fake" versions of his popular Yeezy shoes without his approval, specifically mentioning the Yeezy Boost 350 V2 in a new colorway. He also called out Jerry Lorenzo, labeling him as "corny" for his association with Adidas, despite Ye's own tumultuous relationship with the brand. This comes after Adidas ended their partnership with Ye in October 2022 following his controversial statements, although they continue to sell existing Yeezy inventory. Ye's comments reflect ongoing tensions and his frustration with how his brand is being managed post-partnership.

Read the Full MSN Article at:
[ https://www.msn.com/en-us/entertainment/celebrities/ye-blasts-adidas-calls-his-former-collaborator-jerry-lorenzo-corny-for-working-with-apparel-giant/ar-AA1xbKNr ]

Similar Media and Entertainment Articles