Report: You kept watching the reels, they earned 2.5 lakh crores..

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Report: You kept watching the reels, they earned 2.5 lakh crores..

^{Published on 2025-03-29 10:44:29 - Newspoint}

Nowadays smartphones have become a big part of our lives. But do you know how much time Indians spend watching their phones? And how many people are earning crores by watching reels, watching movies on their phones?

The article from MSN discusses the massive earnings of social media platforms like Instagram, TikTok, and YouTube from short-form video content, known as Reels. According to a report by The Wall Street Journal, these platforms have collectively earned approximately 2.5 lakh crores (around $30 billion) from advertising on these short videos. The popularity of Reels has surged, with users spending significant time watching these clips, leading to a substantial increase in ad revenue. This trend has not only transformed user engagement on social media but also shifted advertising strategies, with companies now focusing more on these platforms for marketing due to their high engagement rates. The article highlights how this shift has made short-form video content a lucrative business model for social media giants.

Read the Full Newspoint Article at:
[ https://www.msn.com/en-in/entertainment/streaming-movies-and-tv/report-you-kept-watching-the-reels-they-earned-2-5-lakh-crores/ar-AA1BSIla ]

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