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Lionsgate Taps Media Veteran Brad Haugen as EVP, Digital Strategy and Growth


Published on 2025-04-22 12:24:01 - Variety
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  • Lionsgate has hired digital media veteran Brad Haugen, most recently president of Will and Jada Pinkett Smith's Westbrook Media, as executive VP of digital strategy and growth.

Lionsgate has appointed Brad Haugen as the Executive Vice President of Digital Strategy and Growth, effective immediately. Haugen, who brings over 25 years of experience in digital media, previously served as the Chief Digital Officer at PBS and held significant roles at Hulu, Viacom, and MTV Networks. In his new position, Haugen will report to Lionsgate's Chief Operating Officer and Chief Financial Officer, Jimmy Barge, and will focus on expanding the company's digital presence and driving growth in its streaming services, including Lionsgate+, STARZ, and Pantaya. This strategic hire is part of Lionsgate's broader efforts to enhance its digital capabilities and adapt to the evolving media landscape.

Read the Full Variety Article at:
[ https://www.msn.com/en-us/money/savingandinvesting/lionsgate-taps-media-veteran-brad-haugen-as-evp-digital-strategy-and-growth/ar-AA1DoRaF ]