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IFC Films Rebrands Under New IFC Entertainment Group

IFC Films is rebranding to Independent Film Company (IFC) with a new logo and a renamed parent, IFC Entertainment Group, taking on a higher profile within AMC Networks. The 25-year-old New York-based distributor also revealed a new a customized audio logo created by Adam "Adrock" Horovitz of the Beastie Boys. IFC Entertainment Group — previously …
IFC Films has undergone a rebranding and is now operating under the name IFC, which stands for Independent Film Channel, to better reflect its focus on independent cinema. The rebranding includes a new logo and a refreshed website, ifc.com, which now serves as a hub for all of IFC's content, including films, series, and short films. The move aims to streamline the brand's identity and enhance its visibility and accessibility to audiences interested in independent films. IFC's President, Arianna Bocco, emphasized that the rebranding is a celebration of the company's commitment to independent filmmakers and their stories.

Read the Full Deadline Article at:
[ https://www.yahoo.com/entertainment/articles/ifc-films-rebrands-under-ifc-145413122.html ]