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Bawumia Urges Women in Ghanaian Media to Embrace Leadership

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  Published in Media and Entertainment on Friday, February 20th 2026 at 7:36 GMT by Ghanaweb.com
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Accra, Ghana - February 20, 2026 - Vice President Dr. Mahamudu Bawumia delivered a powerful address today to a gathering of women working in Ghana's media landscape, emphasizing the critical role they play in national development and urging them to embrace leadership and mentorship opportunities. The event, held at the Accra International Conference Centre, saw Dr. Bawumia speak passionately about the power of responsible journalism and the unique perspectives women bring to shaping public discourse.

In a world increasingly saturated with information - and misinformation - Dr. Bawumia's message resonated deeply with attendees. He stressed the immense influence the media wields over public opinion, and consequently, the paramount importance of ethical conduct and accuracy in reporting. "The media isn't simply about delivering news; it's about shaping perceptions, influencing policy, and ultimately, impacting the lives of citizens," he stated. "This responsibility demands the highest standards of professionalism and integrity."

Dr. Bawumia's comments arrive at a pivotal moment for Ghanaian media. Recent years have seen a rise in citizen journalism and the proliferation of social media platforms, creating both opportunities and challenges for traditional media outlets. The blurring lines between factual reporting and opinion, coupled with the spread of "fake news," have eroded public trust in some areas. The Vice President explicitly called for a renewed commitment to journalistic principles, particularly verification, objectivity, and fairness.

However, the address went beyond simply advocating for ethical reporting. Dr. Bawumia specifically highlighted the unique contributions women make to the media landscape. He noted that women often bring different perspectives, sensitivities, and approaches to storytelling, leading to more nuanced and comprehensive coverage of important issues. He argued that a diverse media, reflecting the demographics of the nation, is crucial for a healthy democracy.

"Women are not simply reporters; they are storytellers, analysts, and increasingly, leaders," he explained. "Their voices need to be amplified, their expertise valued, and their leadership nurtured." He then shared examples of Ghanaian women who have broken barriers and achieved success in various leadership roles, within and beyond the media, to inspire the audience. These included figures in politics, business, academia, and of course, prominent journalists and media executives.

The Vice President specifically encouraged women in the media to actively seek mentorship opportunities and to, in turn, become mentors themselves. He believes that mentorship is a powerful tool for fostering professional growth, building confidence, and ensuring the sustainability of leadership within the industry. "Mentorship isn't about handing down answers; it's about guiding, supporting, and empowering the next generation of leaders," he said. He suggested the creation of formal mentorship programs within media organizations and industry associations to facilitate these connections.

Several attendees shared their reactions following the event. Ama Serwaa, a journalist with a national newspaper, commented, "The Vice President's speech was incredibly motivating. It's easy to get caught up in the day-to-day pressures of the job, but his words reminded me of the bigger picture - the power we have to make a positive impact." Another attendee, Kofi Mensah, a media trainer, added, "The emphasis on mentorship is particularly important. We need to create a supportive environment where women feel empowered to take on leadership roles and share their knowledge with others."

The Vice President concluded by commending the women in media for their significant contributions to Ghana's development agenda. He acknowledged their tireless work in covering critical issues, holding power accountable, and informing the public. He reiterated his commitment to supporting initiatives that promote media freedom, ethical journalism, and the empowerment of women in all sectors of society. The speech signals a continued focus from the government on strengthening the media landscape and recognizing the integral role of women in driving positive change. Observers anticipate further government initiatives in the coming months aimed at fostering media literacy and supporting responsible journalism across the country. The call for leadership and mentorship is likely to spark discussions within media houses about how to better cultivate a pipeline of female leaders and ensure a more inclusive and equitable media environment.