• Wed, January 15, 2025

by: stacker

State of earned media - Look back on 2024 and our predictions for 2025

With our macro lens looking across publishing patterns of 4,000 publications, here's what we observed in 2024 and what we expect to see this year.

by: News24

Neil Gaiman denies abuse: Bestselling author faces multiple sexual assault allegations

Author Neil Gaiman has been accused of sexual assault by multiple women in a New York Magazine cover story. In interviews with journalist Lila Shapiro for her story There Is No Safe Word, the women detailed harrowing and violent stories of their interactions with Gaiman, where he would ask them to call him "master".

by: bolavip

Former World No. 3 picks greatest player of all time between Federer, Djokovic and Nadal

Novak Djokovic, Roger Federer and Rafael Nadal are considered to be the best tennis players ever. But who is the true GOAT? Well, former World No. 3 and ATP Finals winner reveals his choice.

by: Metro

Netflix viewers counting down the days for 'sinister' drama based on true story

Netflix viewers are eagerly awaiting the release of a drama series based on the shocking true story of a wellness influencer who lied about having cancer. The six-part series Apple Cider Vinegar will hit screens next month and has been described as a 'true-ish story based on a lie'.

by: Yahoo

Eagles fan at center of viral incident during Packers game banned from stadium: source

The Philadelphia Eagles are investigating after video surfaced on social media of a fan's foul-mouthed rant aimed at a Green Bay Packers fan on Sunday. A source says the fan has since been banned from attending future events at Lincoln Financial Field.

by: Forbes

'Severance' Pop-Up Sends The Internet Into A Meltdown

The Ben Stiller directed television show 'Severance' had an event in New York—and the internet got very, very excited about it.

by: ABC

Supreme Court hears porn sites' bid to strike down online age-verification laws

The Supreme Court will decide whether laws requiring adult entertainment websites to conduct electronic age verification violate the First Amendment.

by: BBC

Gladiators Series 2 - Meet the new additions to the Gladiators Class of 2025

Series two promises to be back tougher and more powerful than ever and will not only see the long-awaited return of the legendary Atlaspheres and introduction to brand-new event, Unleash, but two brand new Gladiators will be entering the arena during the series and are ready to put up a fight.

by: Newsweek

'90 Day Fiance' Season 11 Trailer Features a Marriage With One Major Twist

The popular TLC series released the season 11 trailer on Monday, January 13, featuring a major bombshell surprise.

by: Newsweek

Ben Affleck Confronts Police Outside His $20 Million Home Amid LA Wildfires

The Oscar-winning actor was spotted speaking with police from his car outside his home in Brentwood, California, amid the LA wildfires.

by: Forbes

Creator Economy M&A Forecast To Surge In Second Growth Cycle

After a turbulent period of irrational exuberance followed by skepticism, creator economy M&A activity is forecast to accelerate significantly in 2025.

by: ABC

'Time to bring the country together': Village People defend decision to perform during Trump inaugural events

Village People, the American disco group whose hits like "Y.M.C.A" have been staples at Trump rallies, defended their decision to perform during Trump's inauguration.

by: Tuko

Man Dumps Lady Asking for Help Paying Rent After Refusing to Cook for Him Chapatis

A Kenyan man on Reddit asked netizens whether he made the right decision by refusing to pay rent for a woman who turned down his request to prepare chapati.

by: Tuko

Annita Raey Warns Parents Against Drinking Alcohol at Home, Narrates Battling Addiction

Former Radio Jambo host Anita Raey revealed her battle with alcohol addiction and urged parents to shield children from exposure to drinking habits.

by: Tuko

Rachel Otuoma Lovingly Places Flowers on Hubby's Grave Days after His Burial

Rachel Otuoma laid her husband the late Ezekiel Otuoma to rest in Siaya county. The grieving widow was seen lovingly placing flowers on his grave.

by: MSN

Here's what South Africans said about DBN Gogo's performance

Music producer and DJ DBN Gogo recently received a cold feedback when she performed in Mexico. South Africans took to social media to empathise with her.

by: MSN

Reflecting on Thanos: Ex-Big Bang member faces 'shameful past' with 'Squid Game' character

Actor Choi Seung-hyun says he saw himself in his "Squid Game" character of Thanos — "a failed rapper" and "pathetic loser." And that is why he chose the role.

by: MSN

NBCUniversal Content Distribution Chief Matt Bond Set to Retire

Matt Bond, head of content distribution for NBCUniversal, is stepping down from his post after more than 20 years at NBCU and Comcast. "In the spirit of leaving on a high note, I have decided that it is the right time professionally and personally for me to retire,

by: MSN

Squid Game Season 3 Theories So Good They Might Be True

Now that "Squid Game" Season 2 is in the books, there's lots of speculation about what might happen in Season 3. And some of it sounds pretty awesome.

by: MSN

Priyanka Chopra's 'Heart Is Heavy' As She Extends Support For LA Wildfire Victims: Many Have Lost So Much...

Priyanka Chopra, the actress who resides in Los Angeles with her husband Nick Jonas and daughter Maltie Marie, took to social media to express her anguish and extend her support to those affected.

by: MSN

Zach Bryan Enlists Matthew McConaughey to Announce 'Motorbreath' Film and 'One Final Major Label Album'

Zach Bryan is teasing an upcoming film and "one final major label album," according to a voice note from actor Matthew McConaughey that he posted on social media earlier this morning. In a clip posted to Instagram,

by: MSN

Hugh Jackman and Sutton Foster spark romance buzz

Colorful tabloids have long speculated about an alleged romance between Hugh Jackman and Broadway star Sutton Foster. The couple has not confirmed the media rumors, but paparazzi have documented their steamy kisses in a parking lot.

by: MSN

Andrew Cohen, Keith McCalmont Win Harness Writers Media Awards

A ndrew Cohen and Keith McCalmont were named winners of the 2024 John Hervey Awards for excellence in harness racing journalism while Clive Cohen and Walter Wlodarczyk were named

by: MSN

'We are not doing political films': Why award-winning documentaries are being frozen out

The story of the first successful Amazon facility union and a film about Palestinian resistance in the West Bank are among the award-winning documentaries from last year that you can't find on a major streaming platform.

by: MSN

Payal Kapadia's Oscar Contender 'All We Imagine as Light' Drives Young Audiences to Theaters Across India

Payal Kapadia's "All We Imagine as Light" has struck a chord with young Indian audiences, exploring themes of urban displacement and chosen family that resonate deeply with a generation navigating life in metropolitan cities.

by: MSN

Washington Post staffers urge owner Jeff Bezos to meet in scathing letter: 'We are deeply alarmed'

Hundreds of Washington Post staffers sent a letter to owner Jeff Bezos on Wednesday expressing grave concern at recent leadership decisions and the ensuing exodus of high-profile colleagues, asking for a meeting with the billionaire so the newspaper could retain its "competitive edge.

by: MSN

'Isn't her tour over?' Fans laugh as Shanghai officials hint at a Taylor Swift concert in China this year

Taylor Swift had the internet by storm with her Eras Tour that started in 2023 and won millions of hearts. The buzz around Eras was undeniable, and now that another buzz surfaced on social media after Shanghai officials hinted at a Taylor Swift concert in China this year,

by: MSN

Learn more about Plex's media server features and abilities

Viewers might simply think of Plex as just another free streaming service, but that's just a small fraction of its capabilities. How familiar are you with Plex? You can be forgiven if you're not terribly familiar with the service beyond its free streaming capabilities.

by: MSN

Gervonta Davis, Terence Crawford Get In A Verbal Brawl About Their Bank Accounts

Gervonta "Tank" Davis and Terence "Bud" Crawford got into an all-out verbal brawl on social media, as the boxing champions traded jabs regarding their respective bank accounts and resumes. The drama between Davis and Crawford began when Crawford seemingly reacted to Davis expressing his ire over not receiving an invitation to The Ring Awards,

by: MSN

10 Best Modern Day Scream Queens

The history of horror is quite rich and as much as final girls are always worth discussing, scream queens have their place in the genre as well. The post 10 Best Modern Day Scream Queens appeared first on But Why Tho?

by: MSN

Orville Peck to Make Broadway Debut in 'Cabaret,' Replacing Adam Lambert as Emcee

Orville Peck is headed to the Kit Kat Club in New York City to make his Broadway debut as Emcee in "Cabaret." It was announced Wednesday that the county singer will replace Adam Lambert in the role, while two-time Tony nominee Eva Noblezada will play Sally Bowles,

by: MSN

Hugh Jackman blasted by fans days after confirming Sutton Foster romance

X-Men star Hugh Jackman and has been slammed over his relationship with his new girlfriend Sutton Foster after sharing a seemingly innocuous social media post. The actor, who was seen passionately kissing the actress on an outing in Los Angeles,

by: MSN

Why are users commenting 'Nice Try Diddy' under Instagram ads?

Why are users commenting 'Nice Try Diddy' under Instagram ads? - You may have seen a surge in Nice Try Diddy comments under social media advertisements in the last couple of months

by: MSN

Right-Wing Influencers Are Defending the Indefensible: Andrew Tate

Some so-called Christian conservatives in the MAGA media space are trying to rehabilitate Andrew Tate — and revealing their rank hypocrisy in the process. The post Right-Wing Influencers Are Defending the Indefensible: Andrew Tate first appeared on Mediaite.

by: MSN

Budding Korean artists look to perform in PH

WITH the proliferation of media, competition to stand out today is prevalent everywhere; anyone with a device has the opportunity to create an online presence and further their career, especially in music.

by: MSN

The striking similarity between Kylie Kelce's 'They Call It Late Night' debut and her wedding day

I could see Jason, I was like, 'Oh, I'm fine.'" This post appeared first in Mamasuncut - visit the original post here: The striking similarity between Kylie Kelce's 'They Call It Late Night' debut an

by: MSN

Is Apple Cider Vinegar based on a true story? Details about the cancer-faking influencer and her antics, explored

In an era dominated by social media wellness trends, Netflix's upcoming series, Apple Cider Vinegar, dives into the murky waters of health influencer culture.

by: MSN

Pro Hockey Club in NC gets new name and logo ahead of next season

The Greensboro Gargoyles are owned and operated by Zawyer Sports & Entertainment, which is led by CEO Andy Kaufmann.

by: MSN

What Time Does Henry Danger: The Movie Release on Nickelodeon & Paramount+?

Fans are curious to know the release date and time for Henry Danger: The Movie on Nickelodeon and Paramount+. It follows Henry, as he meets superfan Missy Martin and gets sucked into a portal to alternate realities.

by: MSN

Golf-Focused Media Company Pro Shop Launches Studio, Will Co-Produce 'Happy Gilmore 2' (Exclusive)

Pro Shop Studios will be led by industry veteran Mark Olsen, and will produce a reboot of the PGA Tour's 'Skins Game' event, as well as a third season of Netflix's 'Full Swing.'

by: MSN

Netflix's Apple Cider Vinegar trailer teases a funny psychopathic-influencer thriller that I can't wait to watch

Netflix's new series is set in the early days of social media influencers, and features a delusional wellness guru.

by: MSN

Cricketers vs media hits the rocky terrain

Rohit Sharma's TV interview after sitting out the Sydney Test laid bare the strange relationship between the two parties, writes Amrit Mathur

by: MSN

"A bachelor's pass": Mnike TikTok dance challenge creator celebrates matric results

Rozette Makka, the creator of the Mnike TikTok dance challenge, joyfully shared that she achieved a bachelor's pass. Many people sent congratulatory messages.

by: MSN

Former reality star reacts to mean comments about her body on social media

The former reality star Kendra Wilkinson responded to hurtful comments about her appearance and body on social media. "I'm no longer the Playboy girl."

by: MSN

Blue Mbombo shares breathtaking photos from her luxurious Mauritius getaway with her daughter

Media personality and model Blue Mbombo travelled to beautiful Mauritius with her daughter. The stunned posted breathtaking pictures on social media.

by: MSN

Here's what Macg said about losing friends over the podcast

Former YFM radio personality MacG Mukwevho admits that he lost industry friends because of the podcast. He also reveals that he owes everything to his fans.

by: MSN

30 Outdated Things Baby Boomers Still Think Are Cool

The Baby Boomer generation, born between 1946 and 1964, has seen the world transform in extraordinary ways. Despite the rapid changes in technology, culture, and lifestyle, Baby Boomers still hold onto certain traditions that younger generations might find quaint or outdated.

by: MSN

Kamal Haasan, Ajith Kumar Lead Netflix's Power-Packed South Indian Slate for 2025

Netflix is betting big on South Indian cinema, unveiling an ambitious slate of Tamil and Telugu-language films featuring industry titans Kamal Haasan, Ajith Kumar, Suriya, Vijay Deverakonda and Pawan Kalyan.

State of earned media - Look back on 2024 and our predictions for 2025

With our macro lens looking across publishing patterns of 4,000 publications, here's what we observed in 2024 and what we expect to see this year.
The article from Stacker discusses the state of earned media in 2024 and provides predictions for 2025. It highlights how earned media, which includes publicity gained through promotional efforts rather than paid advertising, has evolved with the digital landscape. Key points include the increasing importance of social media influencers, the rise of user-generated content, and the impact of AI and machine learning in optimizing content distribution. The article notes that in 2024, there was a significant shift towards authenticity and transparency in brand communications, with consumers valuing genuine interactions over traditional advertising. Looking forward to 2025, the article predicts a further integration of AI tools for real-time analytics and personalization, an emphasis on video content, and a potential backlash against over-reliance on digital metrics, leading to a resurgence in the value of traditional media outlets for credibility. Additionally, there's an expectation of more collaborative efforts between brands and consumers, fostering community-driven marketing strategies.

Read the Full stacker Article at:
https://stacker.com/blog/state-earned-media-look-back-2024-predictions-2025