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The Most-Followed Musicians On TikTok Ahead Of U.S. Ban

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In honor of its Musical.ly roots, here are the 15 most-followed musicians on TikTok as a U.S. ban looms with Bella Poarch, Addison Rae, Kimberly Loaiza, BTS and more.
The article from Forbes, published on January 18, 2025, discusses the potential impact of a U.S. ban on TikTok and highlights the platform's most followed musicians. It notes that despite the looming threat of a ban due to national security concerns, TikTok remains a significant platform for music promotion. The list of top musicians includes names like Selena Gomez, Justin Bieber, and Ariana Grande, who have amassed millions of followers, showcasing the platform's role in shaping music trends and artist popularity. The article also touches on how these artists have utilized TikTok for direct fan engagement, viral challenges, and music promotion, potentially facing a significant shift in their marketing strategies should the ban materialize.

Read the Full Forbes Article at:
[ https://www.forbes.com/sites/jeffbenjamin/2025/01/18/the-most-followed-musicians-on-tiktok-ahead-of-possible-us-ban/ ]