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Vice Media Acquires Commercial and Music Video Production Studio London Alley Entertainment to Merge With Pulse (EXCLUSIVE)
- Vice Media has acquired commercial and music video production studio London Alley Entertainment to merge with its Pulse studio.
Vice Media has announced the acquisition of London Alley Entertainment, a move that significantly expands its entertainment and media production capabilities. This strategic acquisition aims to bolster Vice's presence in the digital content space, particularly in branded entertainment and immersive experiences. London Alley, known for its innovative approach to digital marketing and content creation, will now operate under Vice's umbrella, enhancing Vice's portfolio with London Alley's expertise in creating viral campaigns and engaging digital content. The deal also includes the integration of Pulse, London Alley's proprietary technology for real-time audience engagement, which will help Vice tailor its content more effectively to viewer preferences. This acquisition is part of Vice's broader strategy to diversify its content offerings and strengthen its competitive edge in the rapidly evolving media landscape.
Read the Full Variety Article at:
[ https://variety.com/2025/tv/news/vice-media-acquires-london-alley-entertainment-pulse-1236341874/ ]
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