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Eurovision fans find Swiss franc's latest surge hits a sour note


Published on 2025-05-12 07:04:10 - Fortune
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  • Eurovision fans bound for Basel will face steep costs, as a soaring Swiss franc makes Switzerland one of the priciest host cities yet.

Eurovision fans attending the 2025 contest in Switzerland are facing higher costs due to the recent surge in the Swiss franc's value, which has reached a nine-year high against the euro. The strong franc has made everything from accommodation to food and merchandise more expensive for international visitors, particularly those from the Eurozone. Fans are expressing frustration over the unexpected financial strain, with some even reconsidering their attendance. Local businesses, however, are benefiting from the increased spending power of the franc, though they are also concerned about potential declines in tourism if the trend continues. The Swiss National Bank has indicated that it will monitor the situation but has not committed to intervening in the currency markets.

Read the Full Fortune Article at:
[ https://fortune.com/europe/2025/05/12/eurovision-fans-find-swiss-francs-latest-surge-hits-a-sour-note/ ]