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Tech giants to be punished if they don't pay for news


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Published in Media and Entertainment on by The Australian Financial Review   Print publication without navigation

The big stick approach set to be announced on Thursday would force recalcitrant platforms to the negotiating table or risk being hit with penalties.

The Australian government is set to introduce new legislation that will penalize major technology companies like Google and Meta if they fail to compensate news media businesses for the content they use. This move comes as part of an effort to address the imbalance in bargaining power between tech giants and news publishers. The proposed laws aim to ensure that digital platforms fairly remunerate news organizations for the use of their content, which is crucial for sustaining journalism. The legislation follows previous attempts to regulate tech companies, such as the News Media Bargaining Code, but with stronger enforcement mechanisms to ensure compliance. The government's initiative reflects growing global concerns about the dominance of tech platforms and their impact on the traditional media landscape.

Read the Full The Australian Financial Review Article at:
[ https://www.afr.com/politics/federal/tech-giants-to-be-punished-if-they-don-t-pay-for-news-20241211-p5kxqj ]

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