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Disney Tweaks DEI Programs, Shifts Focus to Business Success

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The company is ending its 'Reimagine Tomorrow' initiative, launched in 2021 to amplify underrepresented voices.
Disney has made adjustments to its Diversity, Equity, and Inclusion (DEI) programs, shifting its focus towards business success following a series of box office disappointments. The company has decided to disband its DEI department, reassigning its responsibilities to other sectors within the company. This move comes after Disney experienced several high-profile flops, including "The Marvels," which was the lowest-grossing film in the Marvel Cinematic Universe. CEO Bob Iger has emphasized a return to prioritizing storytelling and creativity over political or social agendas, aiming to reconnect with audiences by focusing on what has historically made Disney successful. This strategic pivot also includes a broader initiative to cut costs and streamline operations, reflecting a broader industry trend where companies are reevaluating their DEI strategies in light of financial performance and audience reception.

Read the Full MSN Article at:
[ https://www.msn.com/en-us/money/general/disney-tweaks-dei-programs-shifts-focus-to-business-success/ar-AA1yRinB ]