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Freemium is not the same as free and universal

The article from Mumbrella discusses the misconception that "freemium" models are equivalent to free and universally accessible services. It explains that while freemium offers a basic service for free, it often includes limitations or reduced functionality, with premium features locked behind a paywall. The piece highlights that this model can lead to confusion among consumers who might expect all features to be free. It also touches on the strategic use of freemium by companies to attract users, convert them into paying customers, and gather valuable data. The article argues that while freemium can be an effective business strategy, it's not truly "free" or universally accessible as it requires users to either upgrade for full access or accept a lesser service, which can impact user experience and satisfaction.

Read the Full Mumbrella Article at:
[ https://mumbrella.com.au/freemium-is-not-the-same-as-free-and-universal-866159 ]