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Streaming services see high churn rates amid rising costs with Gen-Z, Millennials turning to creators


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Published in Media and Entertainment on Friday, March 28th 2025 at 22:04 GMT by NewscastStudio   Print publication without navigation

  • U.S. media and entertainment companies are facing increased competition from social platforms that are capturing ... Read More

The article from NewscastStudio discusses the increasing churn rates among streaming services, particularly noting that Gen Z and Millennials are turning away from traditional streaming platforms due to rising subscription costs. These younger demographics are increasingly engaging with content creators on platforms like YouTube, Twitch, and TikTok, where they find more personalized and cost-effective entertainment options. The piece highlights that the traditional model of subscription-based streaming is facing challenges as viewers seek more flexible, ad-supported, or free content. This shift is prompting streaming services to reconsider their pricing strategies and content offerings to retain viewers, with some exploring hybrid models that incorporate elements of both traditional streaming and creator-driven content.

Read the Full NewscastStudio Article at:
[ https://www.newscaststudio.com/2025/03/28/streaming-services-see-high-churn-rates-amid-rising-costs-with-gen-z-millennials-turning-to-creators/ ]

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