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Indian Premier League 2025 Launch on JioStar Smashes Viewership Records


Published on 2025-03-28 05:24:25 - Variety
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    • Indian media powerhouse JioStar is celebrating a jaw-dropping victory of its own after the opening weekend of cricket's Indian Premier League (IPL) 2025 shattered viewership records across both digital and traditional platforms.

The article from MSN discusses the launch of the Indian Premier League (IPL) 2025 on JioStar, which has set new viewership records. The IPL, known for its massive following, saw an unprecedented number of viewers tuning in for the opening match, showcasing the growing popularity of cricket and digital streaming platforms in India. JioStar's strategic marketing, exclusive content, and enhanced streaming quality contributed to this record-breaking viewership. The platform not only provided live matches but also enriched the viewer experience with interactive features, behind-the-scenes access, and expert analysis, making it a comprehensive cricket entertainment hub. This success highlights the shift towards digital consumption of sports content and the potential for further growth in this sector.

Read the Full Variety Article at:
[ [ https://www.msn.com/en-us/money/other/indian-premier-league-2025-launch-on-jiostar-smashes-viewership-records/ar-AA1BP7Mz ] ]