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[ Wed, Apr 09th 2025 ]: Forbes

Hollywood & Entertainment
Tue, April 8, 2025
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Kevin Mayer Talks Candle Media, Tightening Content Market, YouTube, TikTok and Blackstone at Paley Dialogues Event

Candle Media co-CEO Kevin Mayer talked TikTok, YouTube and Blackstone at Paley Q&A, and he urged Hollywood to do more to reach younger consumers.

Kevin Mayer, former CEO of TikTok and a key figure in the streaming industry, has launched Candle Media, a new venture aimed at acquiring and growing media and entertainment companies. Backed by Blackstone, one of the world's leading investment firms, Candle Media has already made significant moves by acquiring Reese Witherspoon's Hello Sunshine and partnering with YouTube to develop new content. Mayer's extensive experience in digital media and his strategic vision are set to drive Candle Media's growth, with the company focusing on leveraging technology and data to enhance storytelling and audience engagement across various platforms.

Read the Full Variety Article at:
https://variety.com/2025/biz/news/kevin-mayer-candle-media-tiktok-youtube-blackstone-1236353541/