• Fri, January 17, 2025

by: Forbes

Brand Content's Best Signals An Entertainment-Driven Future

Brands are already producing entertainment that rivals the quality of the most popular content found at every level from social to streaming, and audiences are responding resultantly.

by: Variety

How the U.S. Music Industry Is (or Isn't) Preparing for a TikTok Ban

The music industry, on par with millions of American TikTok users, is hesitant to accept the imposed Jan. 19 ban of the video sharing app.

by: Bustle

Justin Baldoni Files $400M Lawsuit Against Blake Lively

It Ends With Us' star and director Justin Baldoni has sued his co-star Blake Lively and her husband, Ryan Reynolds. Here's what to know about the lawsuit.

by: WESH

How to prepare for a TikTok ban, including how to save your content

If you are an avid TikTok user - or a creator who relies on the platform for income - here's what you need to know to prepare for its upcoming ban in the U.S.

by: CNET

Severance Season 2: How to Stream the Sci-Fi Thriller Right Now

The first episode of Severance Season 2 is now available to stream on Apple TV Plus. There'll be 10 episodes this season, which will be released on a weekly basis -- likely leaving viewers on the edge of their seats in between airings.

by: AOL

The TikTok Ban Explained: What Does It Mean Right Now for Influencers and Their Followers?

Photo illustration by Chesnot/Getty Images The government's proposed TikTok ban has been upheld by the Supreme Court, essentially banning the app in the United States. SCOTUS confirmed its unanimous ruling on Friday,

by: MSN

Keke Palmer and SZA's One of Them Days film earns $1.3M in previews

This initial box office success has set the stage for what's expected to be a […] The post Keke Palmer and SZA's One of Them Days film earns $1.3M in previews appeared first on Hip Hop Vibe.

by: MSN

Celebrities Confirmed for the Upcoming Season of MasterChef Celebrity 2025

Three personalities have just been announced, and they are thrilled to join the new MasterChef Celebrity 2025.

by: AOL

Why is Justin Baldoni suing Ryan Reynolds along with Blake Lively? The accusations against the 'Deadpool & Wolverine' star.

"It is not strange that Ryan Reynolds was named in light of Baldoni's theories in the complaint," a defamation attorney tells Yahoo Entertainment.

by: CNET

Need Something Good to Watch on Hulu? Check Out These Entertaining TV Shows

If you're wondering how to put your Hulu subscription to work, the app is full of quality TV series and movies. The service offers a selection of broadcast shows from FX, ABC, Fox

by: MSN

Here's what South Africans said about Rick Ross in Cape Town

South Africans welcomed award-winning musician Rick Ross recently visited Cape Town and hung out with 'Big Brother Mzansi's reality TV star and podcaster Yolanda.

by: MSN

Watch: Makers Of Asif Ali's Rekhachithram Release Deleted Scene Online!

The makers of Asif Ali's recently-released film Rekhachithram, took to their social media handles recently to release a deleted scene from the film. The film hit theatres on January 9 to overwhelming positive reviews.

by: MSN

'Fire Her Now' - Joy Taylor Ripped For Comment On Fox Sports Show

Once again, Joy Taylor is trending on social media. This time around, however, it has nothing to do with her alleged behavior in the workplace. Taylor was recently accused of having intimate relationships with Fox Sports executive Charlie Dixon and on-air personality Emmanuel Acho.

by: MSN

Ben Higgins and Ashley I. React to Matt James' 'Weird' Breakup Post

Even Bachelor Nation's Ben Higgins and Ashley Iaconetti were caught off guard by Matt James and Rachael Kirkconnell's breakup. "I do want to acknowledge that this is a very tough time for them, and also respect the fact that they broke up and that we're not really owed too much information,

by: MSN

Stunning Prince Harry and Meghan Markle Divorce Rumors Surface in Vanity Fair

Stunning Prince Harry and Meghan Markle Divorce Rumors Surface in Vanity Fair Just over seven years after Meghan Markle featured in an adoring cover story for Vanity Fair, she is back on the cover. This time,

by: MSN

Explainer-What will happen to TikTok in US as Supreme Court upholds ban?

The U.S. Supreme Court on Friday ruled against TikTok's bid to avoid a ban that could shut the app down in just two days and impact millions of users who rely on the platform for entertainment, ecommerce and ad dollars.

by: MSN

Kesha Says TikTok Is 'Temporary' But Her 2009 Hit 'TiK ToK' Is 'Forever'

As the impending TikTok ban looms over the social media platform, Kesha is reminding fans of the OG "TiK ToK." The star took shared a video on Thursday (Jan. 16), soundtracked by her breakthrough hit.

by: MSN

Justin Baldoni sues Blake Lively and Ryan Reynolds for $400M: What he's alleging

Justin Baldoni filed a $400 million lawsuit against "It Ends With Us" co-star Blake Lively and her husband, Ryan Reynolds, on Jan. 16. Here's a look at some of the allegations.

by: MSN

"September 5", "The Traitors" season 3, and "Deal or No Deal Island" top this week's Must List

A Broadway show full of some "SNL" folks and a new book from one of EW's own round out our picks for the weekend of Jan. 17.

by: MSN

Katie Holmes hugs her costar as she nears the end of 'Our Town' on Broadway

Katie Holmes is thankful for the time she spent with the cast and crew of "Our Town." The actress and filmmaker shared a post celebrating her friendship with one of her co-stars and the incredible shows that she and her fellow actors and creatives have been putting up since late last year.

by: MSN

Alba's Song: Heartfelt Tribute to a Rescued Dog Goes Viral on Social Media

Niall Harbison, renowned for his work in animal rescue, touched thousands by sharing the story of Alba, a dog who spent most of her life chained and neglected

by: MSN

Joe Jonas Is Unrecognizable in Drag and Fans Have 'So Many Questions'

"This is real this is me," added a second, quoting a song from the Disney Channel movie Camp Rock (which starred Jonas as a teen pop

by: MSN

Chicago media shakeup: Investigative reporter Chuck Goudie out at ABC7

Chuck Goudie, Chicago media's dean of investigations, is no longer on the air at ABC7. Why it matters: Goudie has been a larger-than-life media personality for over 40 years in Chicago. The latest: The award-winning broadcast journalist hasn't been seen on the station's newscasts this year,

by: MSN

Entertainment News Live Today January 17, 2025: Chris Martin poses at Marine Drive ahead of Coldplay's Mumbai concert: 'Happy and grateful to be in India'

Welcome to the live updates platform for Hindustan Times. Follow the major news updates, headlines and breaking news stories from the world of entertainment right here. See the latest developments in Bollywood,
  • Sat, January 18, 2025

by: BBC

What dies with TikTok? As a ban looms, Americans face a cultural void

With an American TikTok ban threatening the app, users and creators reflect on what it did for internet culture - and what their online worlds might look like without it.

by: BBC

Alan Carr's Picture Slam returns to the BBC for third series

Applications are now open for the addictive quiz show that will be coming to BBC One and iPlayer later this year

by: MSN

The rise - and potential fall - of TikTok in the US

The possibility of the U.S. outlawing TikTok kept influencers and users in anxious limbo during the four-plus years that lawmakers and judges debated the fate of the video-sharing app. Now, the moment its fans dreaded is here,

by: MSN

AEW Dynamite TV Viewership & Ratings Report, 1/15/2025

AEW promised Maximum Carnage for those attending the January 15 edition of "AEW Dynamite" in Cincinnati, Ohio, and while some might not think they got said carnage, they did get one of AEW's most loaded episodes of TV in recent memory.

by: MSN

Pushpa 2 Box Office Collection Day 44: Reloaded Version Of Allu Arjun Starrer Fails To Give A BIG Boost To The Film

Allu Arjun and Rashmika Mandanna starrer Pushpa 2 has already become a blockbuster at the box office with an overall collection of more than Rs. 1200 crore (all languages). The movie has crossed 40 days,

by: MSN

Spencer and Heidi Address 'Backlash' of Getting Donations: 'We're Not Rich'

While many celebrities have gotten criticism for asking for donations after wildfire destruction, Spencer Pratt and Heidi Montag are telling Us why they aren't bothered by the "backlash." "We're very used to negative things,

by: MSN

Memes, jokes start as Bigg Boss 18 heads for grand finale, 'Who will remind me to drink water?'

Fans joke about their anxiety over the Bigg Boss 18 finale, with many sharing sentiments about missing the show and its contestants. The finale will air on January 19, featuring five contestants vying for ₹50 lakh.

by: MSN

I Want to Talk OTT release date: Where to watch Abhishek Bachchan's movie online?

Bollywood movie I Want to Talk, featuring Abhishek Bachchan, follows the story of Arjun Sen. Despite positive reviews, the movie struggled at the box office.

by: MSN

Meet Tyrone, the adorable son of Toni Fowler and Vince Flores

Since the birth of their baby boy Tyrone, Toni Fowler and Vince Flores have been constantly sharing snaps of their son online. In November 2024, Toni announced that she has given birth to Tyrone. The new baby is her second child.

by: MSN

Toast of the town: Tanika Basu gets candid with Calcutta Times

Tanika Basu, an accomplished actor, emphasizes the importance of the craft of acting over social media popularity. She recounted her journey from modeling to acting, highlighted the significance of her mentor,

by: MSN

Shraddha Kapoor twins with rumoured BF Rahul Mody amid on-and-off dating rumours; fans say 'making ppl ulooo'

Shraddha Kapoor is full of mystery and fans just can't take it anymore. May it be her line up of upcoming films or her love life, netizens require some serious clarity from the Bollywood actor. This is because even though there are several rumours about her next project,

by: MSN

Why Adrian Portelli gifted $50,000 to Channel Nine star

The billionaire offered the cash prize to anyone in the media who used a particular phrase. A Channel Nine presenter was all too eager to oblige.

by: MSN

That Weird Time Alvin And The Chipmunks Had A Horror Crossover With The Wolfman

Alvin and the Chipmunks appeared in multiple horror crossovers with classic Universal monsters, including one that brought them face to face with the Wolfman.

by: MSN

Blake Lively trolled for comparing herself to Khaleesi; 'Game of Thrones' fans remind her 'she doesn't make it in the end'

Blake Lively faces backlash from Game of Thrones fans after comparing herself to Daenerys Targaryen in a text message amid her ongoing legal battle with director Justin Baldoni. Fans criticize the actress,

by: MSN

Elon Musk talks 'success and guaranteed entertainment' as SpaceX's Starship explodes in flight test

Elon Musk addressed the unexpected breakup of SpaceX's Starship rocket, noting an internal fuel leak caused the incident.

by: MSN

Neil Gaiman, Justin Baldoni, and the End of the Male Feminist

This ignominious crew of famous men seemed to align with women against sexist oppression in public as they mistreated women in private.

by: MSN

XO Kitty season 2 ending explained and what it means for a potential season 3

In the eighth episode, Kitty finally finds out that they have agreed to meet each other. Her sister Margot shares the news via FaceTime and quickly hangs up to book plane tickets.

by: MSN

Elizabeth Finch Who Faked Cancer On Set Of Grey's Anatomy Gets Trolled For Asking Donations Amid L.A. Wildfires; Read Here

The former Grey's Anatomy writer, who faked cancer on the sets of the longest running medical drama, is yet again facing backlash for asking for donations from her followers amidst the Los Angeles wildfires.

by: MSN

CBS owner considers settling Trump suit over Kamala Harris' '60 Minutes' interview ahead of merger review: report

Paramount Global executives have held internal talks about settling a lawsuit filed by President-elect Donald Trump over CBS News' interview with Vice President Kamala Harris, according to a report. Paramount,

by: MSN

Total List of Countries Where TikTok is Banned

In recent years, TikTok has been gaining traction and it has become a cultural and social phenomenon. Its short-form videos, creative content and user-friendly platform has captivated the attention of millions of people around the world.

by: MSN

David Lynch Fans Flock to L.A. Landmark Bob's Big Boy to Pay Homage to Late Filmmaker: "It's An Extra Gut Punch"

At Bob's Big Boy Thursday night, coffee and chocolate milkshakes were raised in honor of David Lynch. Fans flocked to the Los Angeles landmark to pay tribute to the late filmmaker, who died at age of 78 and who once revealed that he ordered the quintessential menu items "for seven years every day at 2:30" after lunch and scribbled notes on the American diner's napkins.

by: MSN

Watch: BTS of Superstar Rajinikanth's JAILER 2 Announcement Teaser Released!

Friday, the makers of the upcoming Rajinikanth starrer Jailer 2, which was announced recently by the film's director Nelson and music director Anirudh along with the superstar, took to their social media to release the making video featuring some behind the scenes moments from the creation of the exciting announcement teaser.

by: MSN

How to translate a game with no words

This game is more about a translator's mindset than invented languages'

by: MSN

'We're entertainers': Pegula backs Djokovic call to jazz up tennis

Jessica Pegula has backed Novak Djokovic's call for more entertainment for fans, saying tennis should become less "stuffy" and "uppity." Djokovic said after his third-round win at the Australian Open that tennis needs to be "more fun".

Brand Content's Best Signals An Entertainment-Driven Future

Brands are already producing entertainment that rivals the quality of the most popular content found at every level from social to streaming, and audiences are responding resultantly.
The article from Forbes, published on January 17, 2025, discusses the evolving landscape of brand content, highlighting a shift towards entertainment-driven marketing strategies. It explores how brands are increasingly focusing on creating engaging, narrative-driven content to connect with audiences in a more meaningful way. The piece mentions several key trends: the integration of storytelling with technology like AR and VR, the rise of branded entertainment where content is king, and the importance of authenticity and emotional engagement. It also notes the success of brands that have embraced this approach, citing examples where entertainment content has not only boosted brand visibility but also fostered deeper consumer relationships. The article concludes that as consumer attention becomes harder to capture, brands must adapt by becoming content creators themselves, effectively merging marketing with entertainment to stay relevant in a highly competitive digital ecosystem.

Read the Full Forbes Article at:
https://www.forbes.com/sites/brandstorytelling/2025/01/17/brand-contents-best-signals-an-entertainment-driven-future/

Like: 👍