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Google's Year in Search: From K-dramas to the Olympics, what piqued India's interest this year?

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Sports continued to dominate Indian searches, with cricket leading the way. Matches such as India vs England and India vs Bangladesh were trending topics, alongside the IPL and Pro Kabaddi League. Globally,
The article from Firstpost discusses Google's "Year in Search" for 2023, highlighting the trends that captured India's interest. Key points include a significant rise in searches for K-dramas, with shows like "Squid Game" and "Hometown Cha-Cha-Cha" gaining popularity. The Tokyo Olympics also dominated search queries, reflecting national pride and interest in sports, especially with Indian athletes like Neeraj Chopra making history. Additionally, there was a notable increase in searches related to health, technology, and entertainment, with terms like "vaccine," "NFT," and "Bitcoin" trending. The article also touches on the cultural impact of these trends, showing how global events and media influence local search behaviors in India.

Read the Full Firstpost Article at:
[ https://www.firstpost.com/tech/googles-year-in-search-from-k-dramas-to-the-olympics-what-piqued-indias-interest-this-year-13843545.html ]